Ducard

For a company whose purpose is to make their clients stand out, their own identity has got to stand out too!

Corporate headshots have a tendency to be rather dull and… well, corporate. That wasn’t going to work for a modern digital agency, so I took the energy of their iconic brand identity and channelled it into their team photos.

Using the company colour for the backdrop, we opted for each member of the team to have two photos on their website – one full colour shot that is relatively sensible, and a fun expressive shot in black & white that was displayed when hovering over the main photo. This enhanced their brand image, reflecting their creative team’s dynamic approach to their work.